WE FROM

Wuzhou City, Guangxi Province, China

Maybe you don't know it, but it's a fact - WuZhou is the world capital of artificial gems.

The artificial gem industry in WuZhou, the world's capital of artificial gems, originated in the early 1980s. After more than 30 years of development, WuZhou's artificial gem industry has developed from a small "street" and "shop" to the world's largest artificial gem trading center. WuZhou's Artificial Gem Festival has become an important platform for the whole country and the world, promoting WuZhou's opening up and exchange and cooperation.

WE ARE

OUR BRAND

Hi,  We're CheraJewelry.

"Chera" is a combination of "Chara" (symbolizing life energy), "Cherna" (symbolizing preciousness), and "Ra" (the Egyptian sun god, representing light and eternity).

CheraJewelry embodies emotion and vitality. The value of jewelry lies in the emotions and meanings it injects, shining brightly and enduring forever.  Our vision is to fulfill your personal high-quality gemstones and high-end jewelry at more affordable prices. Therefore, the true value of our jewelry lies not in its pricing, but in the emotions and meanings you imbue with it, the emotions and expectations you have when selecting and purchasing gemstones and jewelry (fulfilling your ideal jewelry, commemorating birthdays or any festivals, expressing love for yourself, or the deep bond between the loved ones you gift the jewelry to).  The vitality of CheraJewelry is created by the effort we put into it and the jewelry value bestowed by each and every customer.

Our Starting Point

• Craft genuine high-quality Lab-grown jewelry, with the spirit of gemstone craftsmanship from Wuzhou to respond to every customer's demands. Together, let's infuse eternal emotions and vitality into our jewelry.

 

• Break people's prejudice against Lab-grown gemstone, let the world see the infinite possibility of Lab-grown jewelry, so that everyone can easily have the fine jewelry of their dreams.

 

Lab-grown jewelry is attracting more and more attention, and the market is gradually expanding. However, some people, in pursuit of greater profits, are selling all kinds of inferior Lab-grown jewelry in large quantities or making false advertising to pass off inferior products as superior ones. This has damaged the reputation of Lab-grown gemstones and left a bad impression on many consumers, who think that Lab-grown jewelry is fake or substandard. Misunderstandings about Lab-grown jewelry are deepening. In fact, Lab-grown jewelry comes in different types and, like natural gemstones, is classified into grades (the higher the grade, the better the quality). Many Lab-grown gemstones have the same chemical composition as natural gemstones, and it takes an authoritative inspection agency with professional equipment to distinguish between the two. High-quality Lab-grown jewelry can even be purer and more beautiful in color than natural gemstones. 

The mineral resources of natural gemstones are limited or monopolized and restricted. Moreover, natural gemstones with beautiful colors and high clarity are extremely rare and invaluable, the high price is far beyond people's consumption budget. Lab-grown jewelry can overcome the limitations of formation time and continuously break through to achieve higher quality in terms of color and clarity, making high-end jewelry accessible to everyone at very favorable prices. 

Lab-grown jewelry requires laboratories to invest time and effort in continuous research and improvement, and different types of gemstones have different cutting requirements. Every step reflects the spirit of craftsmanship. Although CheraJewelry is a rising star, our "New" lies in transforming from a scattered business manufacturer to an independent brand with a mission and soul. CheraJewelry strictly controls the quality of every aspect from raw materials to finished products (such as gemstone cultivation and cutting), with over 30 years of industry experience and decision-making capabilities. We are very confident in presenting high-quality jewelry to everyone. 

As a team with several decades of experience in both natural and Lab-grown gemstones, we hope to reduce the prejudice against Lab-grown gemstones and decrease the criticism voice of them in the world. Whether you prefer natural or Lab-grown gemstones, your preference should be free and respected. The value of jewelry is given by human, by oneself, and lies in the emotions and meanings it carries.

Our Philosophy

• The real value of jewelry comes from its emotions and vitality, so that it can be bright and eternal.
  
  
• Craft genuine high-quality artificial jewelry, with the spirit of gemstone craftsmanship from Wuzhou to respond to every customer's demands. Together, let's infuse eternal emotions and vitality into our jewelry.
  

 

 

OUR TEAM 

 

WE HAVE

WE PROMISE

We promise to